Make Life More Affordable.

Protect Yourself and Your Family from Insurance Fraud. 

Two men shopping for clothing in a store, one holding a striped shirt and the other smiling, with clothing and plants visible in the background.

Yearly Advertising

2026 Campaign

PROTECT YOUR FUTURE. DON’T COMMIT INSURANCE FRAUD, AND REPORT IT IF YOU SEE IT HAPPENING.

TV

Radio

Leave a Message

Social Media

Banner with the text 'Protect the people you love. Don't let insurance fraud put your family at risk.' Featuring a man reading a tablet and a woman holding a child, with the logo 'Fraud, the crime you pay for'.
A mother and young daughter smiling and hugging, with the daughter holding a gray stuffed animal, promoting awareness about insurance scam protection.
A family is smiling and playing together, with a young boy on a man's shoulders, children and adults appearing happy. The image promotes protecting loved ones from insurance fraud.

2025 Campaign

EVERYONE GETS BURNED BY INSURANCE FRAUD

TV

Radio

Big News
George Robinson
What Can I Do?
George Robinson
Don't Believe It
George Robinson
A black car is burning with flames and thick black smoke coming from it, in a traffic situation. The image promotes awareness about insurance fraud and urges to stop auto insurance fraud, emphasizing the cost to New Yorkers.

Social Media

2024 Campaign

INSURANCE FRAUD IS LIKE A TAX! A TAX YOU CAN CONTROL.

TV

Radio

Just Like a Tax!
George Robinson

Digital Taxi-Tops in NYC

Social Media

A red alarm clock with the words "TAX" on its face, and text that says "Insurance Fraud Is Like a Tax! Be Alarmed fraudny.com Fraud, the Crime You Pay For".
Mouse trap with a torn piece of paper labeled 'TAX' and bold text reading 'Insurance Fraud Is Like a Tax! Don't Be Trapped fraudny.com.'

2023 Campaign

WORKERS’ COMP INSURANCE FRAUD. DO SOMETHING ABOUT IT!

TV

Radio

Down the Drain
Fraud Lunch

Digital Taxi Tops in NYC

Social Media

A hand appears to be tearing a paper sign that reads 'Workers' Comp FRAUD' in large, bold letters, with smaller text below saying 'Do Something About It!' and the website 'fraudny.com'. The sign emphasizes the issue of insurance fraud related to workers' compensation.

2022 Campaign

CYBER INSURANCE FRAUD CAN MESS WITH YOUR LIFE

TV

Radio

The Computer Virus
IRS Phone Scam
Purchase Scam

Tik Tok

Cyber Toolkit

A person wearing black gloves reaching toward a laptop on a wooden desk with a blue wallet nearby, alongside a red graphic promoting awareness about cyber insurance fraud.

Social Media

2021 Campaign

INSURANCE FRAUD IS STEALING…PLAIN & SIMPLE

TV

Radio

Fraud is Stealing
Barry Group, Inc

Billboard

Red banner with a black icon of a masked thief and white text stating, 'Insurance Fraud Is STEALING.' Small text in bottom right corner says, 'Fraud, the CRIME You Pay For, New York Alliance Against Insurance Fraud, fraudny.com.'

2020 Campaign

HELPING NEW YORKERS UDERSTAND COVID-19 SCAMS

TV

Radio

Health Care Scams
Property Casualty Scams

Social Media

Graphic warning against online scams, featuring bold yellow and black text on a red background, with a partial silhouette of a person wearing a hat and sunglasses.

2019 Campaign

You Pay! Every Day. Every Way.

TV

Radio

You Pay

Outdoor Billboard

A woman is grieving and holding a tissue to her eye, comforted by a man with his arm around her, sitting against a brick wall. The left side contains an advertisement with bold red and white text about paying for fraud and crime.

2018 Campaign

Painkiller Fraud = A Prescription for Tragedy

TV

Radio

Painkiller Fraud = A prescription for Tragedy

Outdoor Billboard

A young girl crying and hugging an adult's shoulder outdoors. To the right, a red background with bold white text reads, "Painkiller Fraud = Tragedy," with a website and additional text about insurance fraud.

2017 Campaign

Insurance Fraud Destroys. Lives.

TV

Radio

Insurance Fraud Destroys

2016 Campaign

Insurance Fraud Hurts. Everyone!

TV

Radio

Insurance Fraud Hurts

Billboard

A woman with long blonde hair looking directly at the camera, with a serious expression. The background has a gradient from dark red to black. Text on the right states: "Insurance Fraud Hurts. Everyone!" and "fraudny.com." In the bottom right corner, there is a logo that says "Fraud the Crime You Pay for" and mentions the New York Alliance Against Insurance Fraud.

2015 Campaign

Not Injured? Not Eligible!

TV

Radio

Not Injured?

Billboard

A man in a red shirt and khaki pants swinging a golf club on a golf course.

2014 Campaign

You Need to Know

TV

Radio

You Need to Know

Billboard

A woman looks frustrated and angry, standing next to a man with glasses who appears upset; there is bold red and white text warning about health care fraud on a black background, with a website URL and a logo for New York Alliance Against Insurance Fraud.
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Group of diverse people standing behind a banner with the text "FRAUD NY NEWS" and a tagline "Insurance Fraud Hurts Everyone!".
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